Author Archives: BetterBusinessPro
Viral Videos: Still the King of the Viral World
Creating a viral video is still one of the most powerful ways to get viral attention. Yes, other tools like infographics and web apps can also go viral, but none can really match the power of a great viral video. … Continue reading
Your USP Can Be Your Most Powerful Motivational Tool
Your Unique Selling Proposition or USP can be your most powerful motivational tool. Your USP is what makes you different than all your competitors. It’s the one thing that gets people excited about your business rather than anyone else’s. In … Continue reading
How to Use PR Stunts to Create Buzz around Your Products
If you can create and launch a successful PR stunt, you can easily get tens of thousands of dollars’ worth of free publicity. A half page ad on the front of your local newspaper might cost $5,000, but with a … Continue reading
Credibility: The Crux of Your Motivational Message
Credibility is the crux of any motivational message. Without credibility, the best content in the world will simply get passed over. On the other hand, even an uninspiring speech by a highly credible person will be met with rapt attention … Continue reading
Television Branding for Small to Medium Sized Businesses
When people think of TV advertising, they usually think of multinational brands like McDonald’s and Coca-Cola. Television branding seems outside the reach of most small businesses. The reality is, however, that ever since the advent of cable television, advertising for … Continue reading
