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Category Archives: Business Marketing
Why You Shouldn’t Bombard Your Customers with Holiday Discounts
Why You Shouldn’t Bombard Your Customers with Holiday Discounts One of the first things businesses do during the holiday season is come up with all kinds of discounts, then repeatedly mail their customers. What’s the usual response? A spike in … Continue reading
Using Pay Per Click in the Holiday Peak Season
Using Pay Per Click in the Holiday Peak Season Pay Per Click (PPC) marketing is a fantastic way to bring in traffic during the holiday peak season. Even if you don’t use any PPC for the rest of the year, … Continue reading
Using Freebies to Collect Email Signups
Using Freebies to Collect Email Signups One of the most common uses of freebies online is as a hook for free email signups. Basically, you create a freebie that has high perceived value. You then let people know you’ll give … Continue reading
Using “Buy One Get One Free” Giveaways
Using “Buy One Get One Free” Giveaways Using a “buy one get one free” program allows you to give products away, without discounting the value of your products. When someone sees that something is 100% free, they naturally assume that … Continue reading
Three Ideas for Marketing Your Store in the Holidays
Three Ideas for Marketing Your Store in the Holidays Marketing during the holiday is all about standing out. Just about every store in your industry will be discounting and selling like crazy. Instead of jumping in the same game and … Continue reading
